My sister approached me a month ago to seek my views on a franchise opportunity she’s interested in. I took one look at the business plan and realise calling it franchise opportunities is more of a marketing pitch when in actual fact, it’s just a direct selling scheme. I said if she’s really interested, she’d be wise to expect a lot of hard work selling, pitching and marketing the services/products/opportunity. I know it because I’ve been in several franchises myself in the past. However, due to work commitments, I hardly have time for it so after some time, I opted out. Those saying you’d do well just by working at it part time is hardly telling you the truth. It demands your full attention, time and effort to build a successful franchise opportunity.